BzzAgent Launches Alternative To Facebook Pages
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Word-of-mouth marketing company BzzAgent is launching a new product today, seeking to create a better way for brands to engage consumers. Called BzzScapes, the new tool acts as a social media tool as well as an extension o the company’s client services.
So what is a BzzScape? It’s a web-based, social destination where people can create a page for any given brand, and add information about that brand as they see fit. A mix between a product review site and Facebook public profiles, BzzScapes aim to provide an open forum for consumers and brands.