Best Apps

In the fickle world of apps, here are Adweek's latest obsessions—in music, maps, social, shopping & more

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Vine
In the past few years, GIFs have become a ubiquitous form of social content. Now, with Twitter’s new mobile sharing app, everybody can make a GIF-like video. Experts predict Vine will become the next big social networking sensation.

IntoNow

Yahoo’s under-the-radar social TV app—complete with the ability to share TV screen grabs—has the best shot outside Twitter of becoming the second-screen companion app for the tube.

Prismatic

Mobile apps abound, but Prismatic, a personalized news aggregator, stands out for its intuition.

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