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The past several days have brought a bevy of digital marketing stats that should interest industry players.
Below are 8 stats that caught our eye:
1. Wait, what… 85 percent?
On April 17, The New York Times published a story about digital media companies struggling to grow traffic and revenue. But a particular paragraph jumped off the page: "In the first quarter of 2016, 85 cents of every new dollar spent in online advertising will go to Google or Facebook, said Brian Nowak, a Morgan Stanley analyst."