LIAA bestows honors; Wieden, Dweck! take awards home
Winning Commercials at the London International Advertising Awards ranged in production value from The Blair Witch Project primitive to Star Wars grandiose, but they shared one thing: strong ideas.
Case in point: the “hidden camera” spots for Top Driver from Dweck! (best low-budget campaign) and surreal cityscapes created by Industrial Light + Magic for Publicis & Hal Riney’s First Union campaign, which won for computer animation and for special effects.
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