[Note: Click the map to enlarge, and mouse over it to move around.]
Every state has "that agency." The one you can't help but admire, or envy. The one where you'd like to work—or if you're lucky, where you do work. The one that's hard to beat. The one that critics moan is overrated. The one that, more often than not, just gets it right.
This map reveals our picks for "that agency" in each of the 50 states. The methodology was a combination of head count, notable clients, legacy and reputation. Contenders were limited to agencies that were actually founded in their respective states, giving homegrown shops an advantage over the satellite offices of the big networks. (This is also why Crispin Porter + Bogusky wins Florida, not Colorado.)
In some cases, the choice was easy. In others, it was anything but. What do you think of the list? Tell us in the comments. Our picks are also listed below.
Alabama – Luckie & Co.
Alaska – Spawn
Arizona – Moses Anshell
Arkansas – Cranford Johnson Robinson Woods
California – TBWA\Chiat\Day
Colorado – TDA
Connecticut – Cronin & Co.
Delaware – AB+C
Florida – Crispin Porter + Bogusky
Georgia – 22squared
Hawaii – MVNP
Idaho – Drake Cooper
Illinois – Leo Burnett
Indiana – Young & Laramore
Iowa – Lessing-Flynn
Kansas – Callahan Creek
Kentucky – Doe-Anderson
Louisiana – Peter Mayer Advertising
Maine – The VIA Agency
Maryland – TBC
Massachusetts – Hill Holliday
Michigan – Doner
Minnesota – Fallon
Mississippi – GodwinGroup
Missouri – Bernstein-Rein
Montana – MercuryCSC
Nebraska – Bailey Lauerman
Nevada – R&R Partners
New Hampshire – GY&K
New Jersey – Sigma Group
New Mexico – McKee Wallwork & Company
New York – BBDO
North Carolina – McKinney
North Dakota – Odney
Ohio – Northlich
Oklahoma – Ackerman McQueen
Oregon – Wieden + Kennedy
Pennsylvania – Red Tettemer O'Connell + Partners
Rhode Island – RDW Group
South Carolina – Erwin Penland
South Dakota – Lawrence & Schiller
Tennessee – The Buntin Group
Texas – GSD&M
Utah – Struck
Vermont – KSV
Virginia – The Martin Agency
Washington – Wong, Doody, Crandall, Wiener
West Virginia – Charles Ryan Associates
Wisconsin – Cramer-Krasselt
Wyoming – AdBay
