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Mcgarrybowen today announced New York president Simon Pearce as its new U.S. CEO. The agency also named Chicago chief creative officer Ned Crowley as its new U.S. chief creative officer and global chief strategy officer Jennifer Zimmerman as its new U.S. chief strategy officer. (Zimmerman will also remain in the role of global chief strategy officer.)
The moves mark the first time mcgarrybowen has had a formal leadership team in the U.S., putting it more in line with parent Dentsu Aegis Network.
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