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Dish Network’s new chief executive Joe Clayton isn’t officially on the job till next month, but he's already making his presence felt: The satellite TV provider is looking for its first creative agency of record after years of working in-house and with outside shops on a project basis.
In 2010, Dish spent $250 million in measured media, according to Kantar Media. Ira Bahr, Dish’s chief marketing officer, said the review does not include media planning and buying, which moved to Horizon Media last summer.
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