TikTok Kicks Off New Interactive Live Series Headstream With Demi Lovato

Future installments will feature Aly and AJ, Lil Tjay

During the 30-minute show, Demi Lovato will serve as host and guest TikTok

Grammy Award nominee Demi Lovato will be the first subject of Headstream, a new, interactive TikTok live series that lets fans go inside the minds of their favorite artists.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.