The Strategist Is Bringing Its Trademark Recommendation Style to West Elm’s Site

The collection will feature up 80 products endorsed by the publisher

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After years of testing and recommending West Elm products to their readers, the editors at The Strategist have finally taken the relationship to the next level.

The New York Magazine title and the furniture and decor retailer announced on Thursday morning a collection of around 40 West Elm products, such as its Mid-Century Bar Cart and Bearaby Weighted Blanket, that the retailer will feature on its website as part of its The Strategist Recommends series. Editors at The Strategist hand-picked the items, drawing from its vast archival selection that dates back more than five years, and it will add products over the course of the partnership.




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