Publishing

Publishers Flock to Food Licensing Deals as G-Commerce Heats Up

Complex Network's First We Feast is the latest title to ink a CPG deal with Walmart

Food licensing deals publishers
Jasenka Arbanas, MBCheatham/Getty Images
By Mark Stenberg

October 15, 2021

The hottest food you may ever eat will soon be available in the frozen food section.

The Business of Marketing

Don't miss The Business of Marketing podcast featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

Mark Stenberg

Mark Stenberg is Adweek's media reporter.

Recommended articles
Related Articles

theSkimm Announces a New Podcast and Names Its First Editor in Chief

Publishing

theSkimm Announces a New Podcast and Names Its First Editor in Chief

By Mark Stenberg

The Washington Post Welcomes the Cookieless Future While Warning Against 'Third-Party Toll Booths'

Publishing

Washington Post Welcomes Cookieless Future But Warns of ‘Third-Party Toll Booths’

By Mark Stenberg

Hypebeast and BHX success

Publishing

Hypebeast Offers Publishers a Blueprint for Wholesale Commerce

By Mark Stenberg

Media

Axel Springer Announces Acquisition of News Site Politico

By Mark Stenberg

Microlearning
View All


Understanding How Social Values Can Help Brands Build Trust and Make Connections


How to Use Video at Every Stage of the Customer Journey


Connected TV Enables Effective Audience-First Advertising


Subscriber Onboarding and Engagement Done Right

You Might Like


The Metaverse Explained

By Dept


Creator Karen X Shares Her Secret to Successful Brand Partnerships

By Guia Golden


Your Complete Guide to CTV Audience Data

By MNTN


The Keys to Optimizing Your Next Digital Campaign

By Similarweb