Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
The days of showing your fan loyalty by collecting trading cards of your favorite basketball player are over. Now, to showcase your allegiance, it’s about sweat and NBA Top Shot moments.