Is Yahoo asking itself the right questions?
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After the news broke about Yahoo’s acquisition of Tumblr, I paid a visit to Yahoo.Com (it has been quite a while) to get a sense of what all these aggressive offscreen moves might mean for Yahoo as a brand. What is the face Yahoo hopes to turn to the public? What are we supposed to glean from the legendary home page as to where Marissa Mayer is trying to take the company?
After browsing the plain, unappealing news feed, with information I can get with more context and panache from a number of other websites (The Atlantic Wire, HuffPo, Slate, etc.),
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