How Will Google’s Changes to Featured Snippets Impact Publishers?

Minor changes in the way search results display on Google aren’t uncommon. The search giant makes updates frequently enough that they rarely generate headlines anymore. But a recent announcement that Google would no longer duplicate featured snippets has managed to stop publishers in their tracks.

David Walsh is the founder and CEO of Web Publisher PRO, a website development agency that focuses on working with publishers on WordPress. David is a frequent speaker at industry conferences and manages some of the web's most influential publications. You can reach David at david@webpublisherpro.com.

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