Content Strategy

Championing Freedom of the Press In Light of Banned Books Week

Headshot of Andy Kowl
By Andy Kowl

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Concerns about freedom of the press in B2B media in the U.S. revolve around whether we should be free of advertiser influence in the form of native advertising. That makes us pretty lucky. Imagine if you covered an industry in Russia, Egypt, or Venezuela. Criticizing a large company with government ties or reporting on a soft market might get your publication closed down and reporters jailed. Or worse.

It is never a bad time to remind ourselves how critical press freedom is, not just to our businesses but our lives.

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Headshot of Andy Kowl

Andy Kowl

Andy Kowl is a journalist and entrepreneurial publisher with more than 30 years developing, marketing and growing publishing companies. He is senior vice president of publishing strategy for ePublishing Inc., the leading enterprise publishing system (EPS) provider which manages content, audience data, workflow, newsletters and e-commerce for hundreds B2B online publications. He helps publishers increase reader engagement and response by integrating behavioral data with contextual content, and shows them direct ways to monetize the results. Andy writes the B2B Beat blog for Publishing Executive magazine. His background in B2B includes publishing, editing and/or owning magazines and information products covering specialty retail, horse breeding, real estate, credit unions, Wall Street compliance and wireless technology. 

www.ePublishing.com

akowl@ePublishing.com

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