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Entertainment publisher BuzzFeed Inc. quietly shuttered Catalyst, the audience network originally launched by Complex Media in March 2020, over the summer, according to three people familiar with the program.
The publisher confirmed the news.
The closure reflects a broader effort from BuzzFeed Inc., which acquired Complex Media in December 2021 for $300 million, to streamline its business by paring down its assets and focusing its resources. The company shuttered its news division, BuzzFeed News, in April and has