ABC Board Revises Definition of Magazine Digital Edition

PRESS RELEASE — SCHAUMBURG, Ill. (March 16, 2010) – The board of the Audit Bureau of Circulations modified its definition of a digital magazine in the U.S. and Canada to accommodate new reading devices such as the Apple iPad. The new standards state that a replica digital edition must include a print edition’s full editorial content and advertising, but it no longer needs to be presented in a layout identical to the print version.

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