Zynga, Playdom, Other Big Social Game Developers Getting the Most Trademarks
Zynga filed 21 trademarks in December, which helped give the company the most out of any social gaming company, according to a review by the site Inside Trademarks (no relation to Inside Network). Here’s more.
Overall, only around 10% of social game developers seek trademarks for game titles and logos; they are typically the most successful developers, with the highest user engagement ratios.
Zynga filed a total of 26 trademarks over the course of the fourth quarter, 2009.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in