Yankee Group Says Whoa to iPhone vs. Android Satisfaction Reports
I read but didn’t pick up and write about a Yankee Group report that was interpreted as saying that 77% of iPhone owners would buy another iPhone while only 20% of Android phone owners would buy another Android device. This turned out to be a good move on my part:
Setting the record straight on iPhone and Android by Carl Howe of Yankee Group
The key point is that the Android data is only for “Google branded Android phone owners”.
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