Will the Failed Nook Kill Barnes & Noble?
As new technologies have turned the book publishing industry on its head, the U.S.’s largest chain bookstore’s push to embrace digital may lead to its ultimate demise. As Barnes & Noble raced to compete with Apple and Amazon in the eReader and tablet business hoping to own marketshare on eBook sales, the company lost hundreds of millions of dollars.
And let’s face it, a physical bookstore in an era of cheap e-commerce options doesn’t give them a lot of cash to spare.
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