Times Gives Zinczenko Enormous Head


In case you missed it, the Sunday Styles section of the New York Times ran a huge profile of Men’s Health editor Dave “Fit Is The New Rich” Zinczenko — and by huge we mean life-size, above the fold, creepy head, replete with this caption:

David Zinczenko, the editor of Men’s Health, dispenses advice about diet, sex and rock-hard abs through his magazine, books and television appearances.

Zinczenko is described as:

  • a regular guy
  • a guy’s guy (twice)
  • as regular as you can get without being made of fiber
  • an interpreter of men for women
  • not a particularly gifted line editor or copy editor or structural editor
  • amazingly well mannered
  • handsome middle brother
  • a fat child

    Who’s The Man? Dave [NYT]