The Toast Is Shuttering


Women’s humor site The Toast is shutting down. Co-editors and co-founders Nicole Cliffe and Mallory Ortberg announced that the site would close for good July 1.

In a note, Cliffe explained that the financial burden of running The Toast had become too much.

“The conversation started when revenues were down, and I had to carry payroll for a month or two out of my personal account, which I had not had to do since shortly after we started this whole project,” she wrote.

Ortberg added that the work load was also a factor.

“I think we’d also both been talking about the three-year mark as a natural transition, because we’ve been working at a pretty furious clip with no signs of anything letting up, and were really hoping we could step back.”