News Corp. Hires Edelman

As News Corp. continues to deal with the fallout from the scandal, its decided to call in reinforcements to help sort out the mess. According to The Guardian, Edelman got the nod. The giant public relations firm will report to Will Lewis, the General Manager of News Corp.’s News International, the British subsidiary.

Edelman is maybe the one company that can handle such a huge problem – it’s the largest PR firm in the world, after all. Its clients include such mega brands as Starbucks, Kraft, Pepsi and Walmart.

Good luck Edelman, you’re going to need it.