The Diminished Impact of an Entertainment Weekly Cover

There are exactly 408 hours left until the January 14th, 5 p.m. PT deadline for submitting 2010 Oscar ballots. That still leaves plenty of time for 5,755 Academy shoppers to browse the merchandise and revise their lists.

However, according to HitFix.com’s veteran awards watcher Gregory Ellwood, some window dressing doesn’t quite carry the weight that it used to. Reacting to Entertainment Weekly‘s cover choice of The Black Swan‘s Natalie Portman and 127 Hours star James Franco, Ellwood suggests:

This web veteran doesn’t mean to knock an already crumbling print industry, but you hardly hear anyone talking about who made the front page of Friday’s New York Times Arts & Leisure or LA Times Arts Calendar sections these days.

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