MSNBC President Phil Griffin Seeks Expansion Outside the Beltway
According to the LA Times, MSNBC president Phil Griffin voiced his desire to expand the channel’s programming and news coverage beyond Washington.
In an end of the year internal staff memo, Griffin admits 2014 was a difficult year for the cable news industry as a whole, but particularly hard for MSNBC, as the news channel will finish third this year among viewers ages 25-54 — behind Fox News and CNN.
“Technology is continuing to drive unprecedented changes across the media landscape –- and we all should be taking a hard, honest look at how we need to evolve along with it,” said Griffin in the statement. MSNBC
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