Morning Media Newsfeed: Carson Daly Joins Today | Twitter Files for IPO | Shep Smith Shuffle

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Carson Daly Joins Today Show (TVNewser)
Carson Daly is joining the Today show as the host of what NBC calls a first-of-its-kind digital studio, dubbed the Orange Room. Daly will continue to host The Voice, and NBC’s New Year’s Eve special, but is giving up Last Call as NBC decides the fate of that late, late show. Daly has also signed a first-look development deal with NBC for scripted and alternative programs under his Daly Productions banner. Reuters Today is revamping its show as it tries to retake the ratings lead it held for decades, adding Daly and a new set to lure back viewers. The hub of the show will be a new set, which features a desk area for hosts that can rotate 360 degrees, state-of-the-art weather screens for Roker, bright orange couches, and Daly’s new digital set, which will allow him to chat with guests after they appear on the main set. “When I got the call about being permanently on Today and launching the Orange Room, it was like a dream come true,” Daly told us earlier this week. “You know that scene in Willy Wonka & the Chocolate Factory, where Charlie peels back the wrapper and finds the golden ticket? I felt like I got the golden ticket.” FishbowlNY Shama Hussain, who recently moved over from New York magazine to NBC News as social media communications manager, was all over the Orange news Thursday morning.

Twitter Files for IPO (AllTwitter)
Would you buy shares in Twitter? Well, pretty soon you’re going to have the opportunity, as the company has submitted a form to the Securities and Exchange Commission for a planned Initial Public Offering (IPO). AppNewser The company broke the news a simple tweet that was retweeted well-over 4,000 times in 20 minutes. Then, it added: “Now, back to work.” GigaOM Twitter’s note that this is a confidential filing means the company’s annual revenue is less than $1 billion. Sources familiar with Twitter’s thinking tell us the company has recently received bids from hedge funds offering to buy shares in the company from employees and investors for between $26 and $28 a share, which would value Twitter at $14 billion. TechCrunch Facebook’s IPO, for comparison, valued the social giant at around $100 billion on the day of its flotation. The irony here is that Facebook founder and CEO Mark Zuckerberg Wednesday at Disrupt told the world that it should not be afraid of going public.

Fox News’ Shep Smith Moves to Managing Editor, Out at 7 P.M. (Politico / Dylan Byers on Media)
Shepard Smith has been promoted to managing editor at Fox News but will lose his 7 p.m. anchoring duties, the network announced on Thursday. Smith will now oversee a breaking news team whose special reports will be featured as break-ins on Fox News programming. He will continue anchoring his weekday 3 p.m. program, which will be relaunched as Shepard Smith Reporting. TVNewser In addition to the 3 p.m. hour, Smith, who made his name with breaking news coverage, will now be the breaking news anchor for other Fox News programs. His new role will include a new studio, known as The Fox News Deck. TVNewser Smith met with several networks over the past few months as his three-year deal with Fox News was coming due. MSNBC president Phil Griffin said he’d hire Smith, if given the chance. FNC chairman and CEO Roger Ailes was already trying to accommodate another of his stars — Megyn Kelly — who wanted a higher profile in primetime. Ailes was also trying to devise a way of bringing TV news into the 21st Century.