Mobile ESPN Phone Has Less Than 10,000 Subscribers

Sports fans, when was the last time you checked a score on your cell phone? Us neither. It seems ESPN’s much-hyped mobile sports phone is causing a headache for the company.

As Deadspin points out, today’s Wall Street Journal story on struggling cellphone startups includes this little nugget:

Mobile ESPN’s model doesn’t appear to be winning over consumers. The start-up, which was launched in February, had signed up fewer than 10,000 customers through May, according to people familiar with the situation.

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