McDonald's Uses Mobile Coupons To Push Iced Coffee
Cellfire and McDonald’s are doing their part to caffeinate the residents of Utah, Wyoming and Nevada – and testing the viability of a mobile coupon campaign at the same time.
The fast-food phenom is promoting the new availability of iced coffee at participating stores in the region with a mobile coupon that lets consumers try the tasty beverage for free.
Folks who visit the Cellfire site or text “mcd” to 22888 and opt-in to the mobile coupon program will receive the McDonald’s offer on their phone.
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