Make Celebrity Fitness Trends Achievable for Shape.com's Audience
Runway to real way, but for exercise.
Shape.com, the digital arm of Shape magazine, is growing its online offerings following its recent acquisition by Meredith Corporation. Yet editorial needs will remain mostly the same.
Editors seek a varied mix of content, which includes the go-ahead to write in the first person. This might also be the time to put your guilty pleasure of tracking celebs to use, if you can spot a star-approved fitness trend and translate it for Shape.com’s audience.
From workouts to the latest in nutrition and wellness, the site is wide open for pitches.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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