E! Co-Founder Now Helping China Say Hello! Hollywood

The Mandarin language program Hello! Hollywood can be seen on Channel 18 in LA. But where it really has traction is China.

The entertainment news magazine is a production of Metan Development Group, a company run by E! Entertainment co-founder Larry Namer. Via exclusive interview with Digital Entertainment Examiner Liz H. Kelly, Namer shared some impressive 2010 Oscar week numbers for the show:

Metan partnered with Tencent, China’s largest Internet provider, and used three services to engage an audience online. “We had 3.2 million unique viewers during the Oscars, and a total of 10.2 million users during the week of the show,” Namer explained.

Namer told Kelly that China’s aforementioned three-pronged equivalent to Twitter, QQ.com, helped deliver another 90 million page views to Tencent. Metan has several other Chinese market shows in development, including a sitcom called Return to Dai Fun Cun (Village of Good Fortune).

@hollywoodspin rhorgan@gmail.com Richard Horgan is co-editor of Fishbowl.