Jay-Z: Big Pimpin’ for the Times*


We love Jay-Z. And we love the New York Times. And when the two meet in a house ad on the new nytimes.com, it’s the pimpingest mash-up imaginable.

* NOTE: We labored over which headline to use for this post, because, quite frankly, we loved them all. Here are the other gems:

  • Jay-Z: Rapper, Producer, Times Pitch-Man
  • ‘I Got 99 Problems But My Subscription to the Times Ain’t One’
  • Jigga at the Times Trigga
  • ‘I Go Straight for the Sports; Beyoncé Prefers Styles’
  • Half a Mil for Bail ‘Cuz He’s a Times Subscriber