Google to Launch AdSense for Games

Google is making an aggressive play in the online gaming world, as the search giant announced it will expand its AdSense product to various Web-based gaming sites and platforms.

Like Google AdSense for publishers, which allows Web sites and blogs of all sizes to add text links to ads delivered by Google to their pages on a self-serve basis, Google’s AdSense for Games has been designed to enable game publishers large and small to monetize their game by adding video, display and text ads from the company. However, at launch, Google is limiting AdSense for Games to publishers, who produce games that have a minimum level of usage.

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