Godiva Launches iPhone App, Mobile Site. Yum.

What better way to start the weekend than with some nice, rich chocolate. That familiar gold box holding Godiva’s Belgian truffles and other luscious treats is now available with just a few taps on your touch screen.

Yes, Godiva Chocolatier, which launched a mobile storefront for the BlackBerry last year, now has a free Godiva Mobile app for the iPhone and a new Web site optimized for mobile devices.

Developed in partnership with m-commerce platform provider Digby, which hosts the BlackBerry app, Godiva Mobile for iPhone installs a mobile storefront on the iPhone or iPod touch. It has some nifty features as well, including integration with the phone’s contact list and a secure mobile wallet.

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