Forbes For Her

Forbes Media announced Tuesday the launch of ForbesWoman– the company calls it a “brand”, we call it a new magazine and website. According to Reuters it’s actually a remake of the publication ForbesLife Executive Woman, though we can’t find that mentioned in the press release anywhere. So what does today’s female executive need from a magazine that she can’t find in the regular Forbes magazine? We checked out the website– and found articles on skincare products, hormone replacement therapy, and high heeled shoes.