eReaders Beat iPad For Popularity
While iPads are challenging eReader sales, eReaders still beat the iPad, according to Forrester Research.
In a report called, “How eReaders Will Fare In A Tablet PC World,” analyst James L. McQuivey found that more consumers want an eReader than an iPad.
Kindle was the winner in terms of eReader sales. Two-thirds of U.S. consumers who have an eReader have a Kindle. And of the 20% of people considering buying an eReader soon, 69% of them plan to buy Kindles.
Behind Kindle, Sony and Barnes & Noble are neck and neck.
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