Ebert Sticks In His Thumb, And Writes Up This Plum

Per Monday’s Romenesko, film critic Roger Ebert says he never asked Disney to remove his trademarked “Thumbs” from the At the Movies with Ebert & Roeper.

I am discussing with Disney my association with the show that Gene Siskel and I started more than 30 years ago. In addition to my personal involvement, we are discussing the continued use of our THUMBS trademarks, owned by myself and the Siskel family.

Contrary to Disney’s press release, I did not demand the removal of the THUMBS. They made a first offer on Friday which I considered offensively low. I responded with a counter-offer. They did not reply to this, and on Monday ordered the THUMBS removed from the show. This
is not something I expected after an association of over 22 years. I
had made it clear the THUMBS could remain during good-faith negotiations.

During my absence from the balcony, I have been excited to participate in the show in ways other than being on the set. I love the show and I love the THUMBS and I hope we will all be reunited soon.