Do You Really Want That Social Media Gig?

“Don’t misunderstand,” writes Amber Naslund, director of community for Radian6, a social media monitoring company. “I love my job. I love what I do. But it’s not cake. It’s challenging. It’s real work, not just sitting on the internet all day. It’s every bit of a professional commitment as many of the jobs I’ve held in the past, probably even more so.”