Daily Mail Posts SEO Job in an Unlikely Place

The Daily Mail has placed an interesting job ad, but not on any online boards. It’s looking for an SEO manager, and in order to find the right candidate; the news org wanted the candidate to find them.

Within the site’s robot.txt files, Daily Mail added the want ad. The robot.txt files, are where you allow certain sites to crawl your page. So this is how Google knows about the site, because you allow it to crawl.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in