Condé Nast, Hearst Increase Ad Pages in 2013
Time Inc.'s InStyle wins fashion paging game
2013 has come to a close—at least for the publishers of monthly magazines, who are beginning to report their full-year ad page and revenue numbers now that December issues are hitting the newsstands.
Condé Nast is reporting an uptick in advertising across all platforms for 2013, with company-wide print advertising increasing 1.7 percent, digital up 28 percent, and print revenue up 3.3 percent. Eleven of Condé’s print brands saw ad pages increase in 2013 vs. 2012, with the year’s biggest growth at Bon Appetit (up 22 percent), Details (up 15 percent) and GQ (up 10 percent).
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