But Is It "Olympic-Sized" Just By Default If It Was Used in the Olympics?

In Chicago, where one of us lives (his name rhymes with Steve — it really, really rhymes with Steve), there’s all this big talk about getting the Olympics to come here sometime in the far distant future (it’s either 2016 or 2160, we forget). Every day you read about the Mayor going to a meeting somewhere or the plans that need to be made. Lots of big talk to flirt with the Olympics committee, when, if Salt Lake City taught us anything, it’s to just deliver piles of cash on certain decision-makers’ doorsteps and the games will come to you, no problem.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in