Box (office) lunch: WSJ offers a tasting menu
For anyone who’s ever been even mildly interested in movies, and the grosses they produce, the Wall Street Journal today offers a must-read piece.
Carl Bialik, the self-titled “numbers guy” for the Journal, points out that unlike TV, there really is no (and there is likely never to be) an independent means to find out how many people really saw a film.
“”People in the industry are so excited about these numbers that a lot of people get up early Sunday morning,” says Paul Dergarabedian, president of Exhibitor Relations Company Inc.,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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