AOL Gets Into Kids Space With Webisode Series
A new kids company called A Squared Entertainment, formed by industry and marketing vets Andy Heyward and Amy Moynihan, has teamed with AOL on a slate of entertainment brands for children.
The shows will feature personalities like Warren Buffett, Gisele Bundchen, Martha Stewart and the late Carl Sagan and will teach kids about finance, the environment, creativity and science.
Working in collaboration with AOL, A Squared will produce a season’s worth of three- to five-minute Webisodes involving each celeb that will premier on AOL.
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