Wix Actually Recorded an Ad Written by Adweek's AI-Powered Super Bowl Bot

The website builder brought the clunky copy to life

This week, we at Adweek unveiled our Super Bowl Bot, an AI-powered creative force that generates ad concepts for the Big Game and posts them to Twitter. While often featuring real brands and celebrities, the concepts are rarely what you might call “lucid,” so we didn’t think too many brands would jump at actually filming one.