Why Culver City Is Finally Having Its Moment in the L.A. Creative Scene

Apple and Amazon made some noise when they moved in

If recent developments are any indication, it’s Culver City’s time in the Southern California sun. While many agencies and creative companies have called the area home for years, the buzz around it is palpable due, in large part, to the announcements earlier this year that both Apple and Amazon are putting their content businesses there. The former is leasing 128,000 square feet of space in the city’s fashionable art gallery district, and the latter is taking up 75,000 square feet in the epicenter of the area near the historic Culver Hotel.

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This story first appeared in the November 12, 2018, issue of Adweek magazine. Click here to subscribe.