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On any given day, a creator could post a trailblazing piece of content to a social channel like YouTube or TikTok, somehow managing to stand out in a sea of comedy skits, magic tricks, beauty tutorials and music videos to earn a coveted spot as a newly minted digital star.
But capturing the zeitgeist is one thing. Parlaying that moment into a real career is quite another, according to speakers at the provocatively named VidCon panel Have We Reached Peak Creator?
The session, held Friday during the convention’s four-day annual Southern California showcase, wasted no time in addressing the central question about the jam-packed space.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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