UNHCR’s Moving Film About Refugees Targets People Who Look the Other Way

The spot is part of the UN Refugee Agency's three-year advocacy campaign

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

The number of refugees in the world reached 35.3 million at the end of 2022–up from 27.1 million in 2021 and the largest ever increase recorded, according to UNHCR (the United Nations Refugee Agency). But as the global refugee crisis intensifies and triggers polarized debate, it can be all too easy for people to tune out such an overwhelming problem.

A new film from UNHCR aims to invoke solidarity rather than indifference. It tells the story of three people from different countries who are suddenly uprooted from their homes due to war, violence or persecution. 

Though

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in