Tribeca Film Festival Campaign Has People Casting Colorful, Moving Avatars in AR Videos

The dancing, clapping and exercising figures can be superimposed on any setting

Photo of avatars
The new campaign features a range of digitized avatars. Tribeca Film Festival

With the Tribeca Film Festival confined to digital spaces, event organizers have landed on an outside-the-box way to keep people engaged with the idea of filmmaking.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

@patrickkulp Patrick Kulp is an emerging tech reporter at Adweek.