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The cost of living crisis and soaring property prices have made affordable living spaces hard to come by in many countries. German home improvement retailer Hornbach, known for its odd and surreal campaigns from German creative agency HeimatTBWA\, is encouraging shoppers to get creative and make the most of the room they have.
The campaign, titled “Every Square Meter Deserves to Be the Best in the World,” centers on a minute-long film directed by Steve Rogers through production company TDF Berlin.
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