Malibu Is Ready for Summer With New Canned Cocktail Flavors and Remix of 'Call Me Maybe'

Made in collaboration with Wieden+Kennedy, 'Welcome to Malibu' prioritizes a good time

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Rum giant Malibu is expanding its ready-to-drink portfolio with two new canned cocktail flavors, Pineapple Bay Breeze and Watermelon Mojito. If you think those flavors radiate summertime vibes, just wait until you see the ad.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in