Magnum Ice Cream Commissioned a Painting That Gives Dante the Kiss He Never Had

The artwork by an acclaimed Italian painter pays tribute to the poet Dante and his muse Beatrice

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One of the most legendary love stories never happened. Ice cream brand Magnum has reimagined history by commissioning an original artwork inspired by Dante Alighieri and his muse Beatrice.

For International Kissing Day (July 6) and the 700th anniversary of Dante’s death, Magnum asked the renowned Italian artist Roberto Ferri—dubbed the modern Caravaggio and portrait painter of Pope Francis—to realize the love story between the poet and Beatrice. 

Beatrice was the subject of Dante’s text Vita Nuova and a character in his masterpiece The Divine Comedy.



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