Kevin Hart, Snoop Dogg and Other Celebs Get Serious About Why They Believe in Beyond Meat

The plant-based brand's new campaign touts benefits to health and environment

Kevin Hart always thought he needed to eat meat to be strong and get swole, but he’s learned differently. Plus he’s seen diabetes, heart attacks and strokes among his family members caused by their unhealthy eating habits, which made him rethink his own diet.